Remediation is key – Project Beta


My project pitch allowed me to communicate the aim of my DA, this being to analyse whether the amount of a budget that is delegated to the marketing and advertising of a game impacts its success rate. With this I was focusing on the NPD’s top 5 selling games of 2018. After receiving feedback on my project pitch, I was able to necessarily remediate my DA as it was made evident that I was lacking a range or academic sources. Unfortunately, after much time spent researching, and not being able to find any information on the marketing strategies of these top 5 games, I realised I was not going to be able to proceed with this DA.

With this, I have decided to shift my approach to this project while still aiming for a similar outcome. Instead of analysing the amount of money delegated to the marketing and advertising of…

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